Who we are

Institut Opinòmetre is a consultancy specialised in generating and analysing information for the study of public opinion and markets. With more than 30 years of experience, we work for public administrations, companies and organisations, providing rigorous solutions adapted to each reality. Our approach combines scientific methodology, technology and closeness to the reality we study. At Institut Opinòmetre we do not just measure opinion: we interpret it, contextualise it and turn it into a strategic tool to generate positive impact.

Our track record

Opinòmetre was founded in Barcelona in 1992 by Josep Ribó Santacreu, with the aim of creating a distinctive company in the field of opinion measurement and applied research. From its first offices in Barcelona, Opinòmetre has evolved and adapted to constant technological, methodological and social changes, expanding its scope of activity to the international level. Notable milestones in our history include becoming the uninterrupted provider of the Global Entrepreneurship Monitor in Spain since 2001, and the successive accreditations by the CEO, the Barcelona Provincial Council and Barcelona City Council.

Multidisciplinary team

Institut Opinòmetre is made up of a committed, top-level multidisciplinary team. Our team is made up of more than 100 professionals, including technical staff, analysts and fieldwork teams. We have specialists in: Statistics and data science | Sociology | Political science | Economics and business sciences | Geography and environmental sciences. We have our own team of field agents specialised in telephone and face-to-face surveys.

35 years of work

Discover our story in the book celebrating the first 35 years of our history. The evolution of our company reflects how the society we study has changed: social and political shifts, the issues that have gained or lost public interest, emerging phenomena… Alongside these, it also reflects changes in the methods and technologies used to carry out our work.

Local presence

Barcelona (Head office)

Josep Tarradellas 8-10, àtic 2
08029 Barcelona
T +34 93 321 81 82

Madrid

C. de la Alameda, 22
28014 Madrid
T +34 911 92 48 54

Palma de Mallorca

Joan Dameto, 51 1er
07011 Palma de Mallorca
T +34 971 25 23 51

Commitment to quality

Methodological quality and technical rigour are core pillars of our work.

UNE-ISO 20252 certification for market research quality management systems.
UNE-ISO 9001 service quality certification.
Member of ESOMAR and I+A (Insights + Analytics).
Company approved by Barcelona Provincial Council, Barcelona City Council and the CEO.

Work with us: if you want to be part of a multidisciplinary team committed to methodological rigour and innovation, we would be delighted to hear from you.